FAQS
How does the wedding dress design process begin?
Everything begins with a conversation at the atelier, to which the Bride is invited to bring visual references, inspirations, and materials that help convey what she envisions. The goal of this initial meeting is to build mutual understanding between Pureza and the Bride, enabling us to later develop a tailored proposal that aligns with her expectations. At this stage, we also present an estimated price range, which may include complementary pieces such as veils, capes, or other accessories.
Two weeks after this meeting, we present the proposals through exclusive sketches developed based on the ideas discussed. During this second appointment, the Bride tries on prototypes from the atelier (skirts, tops, trains, capes, among others) to help visualise the sketches in real life. This is also when fabrics, materials, silhouettes, and details are defined. This service of proposal development, styling advice, and curation has a fee of €100, which is fully deducted from the final price of the dress should the project move forward.
While there is no strict limit on the number of guests you may bring, we recommend bringing no more than two or three people whose opinions are truly essential to you.
If you have a larger group wishing to join, we suggest having them attend a later fitting rather than this initial stage.
How far in advance should I book an appointment?
The ideal timeframe is between 9 and 12 months prior to the wedding, ensuring a relaxed, seamless experience. This timeframe may vary depending on the Bride’s availability for fittings, the complexity of the design, and the time of year.
Nonetheless, we review every request individually and accommodate projects with shorter deadlines whenever possible.
How does commissioning the dress work?
Once the sketched design is approved, the order is confirmed with a 50% deposit of the total value. This deposit reserves your slot in the atelier’s calendar and initiates the fabric cutting for your first fitting.
The remaining 50% is due after your final fitting and always prior to dress collection.
Payments can be made via bank transfer, credit/debit card, Revolut, or MB Way.
This deposit is non-refundable in the event of cancellation after the first fitting.
How many fittings are usually required?
We typically carry out three fittings:
The first fitting confirms the patterns, silhouette, and measurements directly in the base fabrics of your gown;
The second fitting features the final chosen fabrics, basted necklines, and finishes, during which we also test veils and other complementary pieces;
The third fitting is for final adjustments, such as hemming and fastenings.
Dress delivery always takes place the week before the wedding week.
Structural changes to the design are accepted up until the second fitting. Beyond that stage, any modifications must be evaluated on a case-by-case basis.
Do you also create accessories and complements?
Yes. To complete your bridal look, we design bespoke veils and mantillas crafted in harmony with your gown, along with shoes, fans, headbands, fabric headpieces, and lace robes—perfect for getting ready on the morning of the wedding!
We can also design a second look for the reception or an outfit for the civil ceremony. Feel free to discuss this during our first meeting so we can include everything in the proposal.
What is the price of a bespoke wedding dress?
A wedding dress designed and crafted entirely at our atelier starts from €3,500 + VAT (23%), plus the cost of the materials selected by the Bride.
Veils and mantillas are quoted separately.
I live outside Portugal. Can I still have my wedding dress made at your atelier?
Yes! We frequently work with brides living abroad and ensure they enjoy the exact same personalized experience.
The initial consultation can be held online. Subsequent steps are in person, but we plan all dates with you well in advance to facilitate travel arrangements, grouping steps into the same visit whenever feasible.
Do you offer post-wedding cleaning and preservation services for the dress?
Yes, our care continues long after the big day so your dress can be preserved with the same dedication with which it was crafted.
We welcome your gown back to the atelier and handle the entire cleaning process alongside specialists in haute couture and delicate textiles. We repair any hemlines, lace, or embellishments that may have been damaged during the celebration and return the dress in an archival museum-quality storage box made of acid-free, neutral-pH board. This protects it from light, dust, and yellowing over time. We also provide clear instructions for optimal home storage.
This service is quoted separately.
